Amplify Agency Ltd.

Privacy Policy

Effective Date: 01 January 2025


Amplify Agency Ltd (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you interact with us, including through our website, online payment portal, and communications. This policy is designed to comply with Irish data protection law and the EU General Data Protection Regulation (GDPR).


1. Information We Collect
We may collect the following types of personal data:


1.1 Contact Information: Name, email address, phone number, and postal address.
1.2 Payment Information: Billing details and transaction data when payments are made through our portal.
1.3 Usage Data: Information about your interactions with our website, including IP addresses, browser type, and browsing behaviour.
1.4 Communications: Any correspondence sent to us via email, contact forms, or other communication channels.


2. Legal Basis for Processing
Under the GDPR, we process your personal data on the following legal bases:


2.1 Contractual Obligation: To provide services or fulfil a contract with you.
2.2 Consent: Where you have explicitly given consent, for example, subscribing to our newsletter.
2.3 Legitimate Interests: To improve our services, protect our business, or communicate with you effectively.
2.4 Legal Obligations: To comply with Irish and EU laws.


3. How We Use Your Information
We use your personal data for the following purposes:


3.1 To provide our services and fulfil contractual obligations.
3.2 To process payments securely.
3.3 To communicate with you regarding your enquiries, appointments, or consultations.
3.4 To improve our website, services, and user experience.
3.5 To comply with legal and regulatory obligations.


4. Data Sharing and Disclosure
We will not sell or rent your personal data. However, we may share your information in the following circumstances:


4.1 Service Providers: With trusted third-party providers to process payments or manage technical systems.
4.2 Legal Obligations: To comply with Irish law, court orders, or requests from regulatory bodies such as the Data Protection Commission (DPC).
4.3 Business Transactions: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the new owner.


5. Data Retention
We retain your personal data only as long as necessary to fulfil the purposes outlined in this policy or to comply with Irish legal obligations, including tax and accounting requirements.


6. Your Rights Under GDPR
As a data subject, you have the following rights under GDPR:


6.1 Access: The right to request a copy of the personal data we hold about you.
6.2 Correction: The right to request corrections to inaccurate or incomplete data.
6.3 Erasure: The right to request the deletion of your data, subject to legal limitations.
6.4 Restriction: The right to restrict how we process your data in certain circumstances.
6.5 Objection: The right to object to the processing of your data for specific purposes.
6.6 Data Portability: The right to receive your data in a commonly used, machine-readable format.

To exercise your rights, please contact us at hello@amplifyagency.ie. If you are not satisfied with our response, you have the right to lodge a complaint with the Data Protection Commission (DPC) at www.dataprotection.ie.


7. Security
We implement industry-standard measures to protect your personal data. However, no online system can guarantee absolute security.


8. Cookies and Tracking
Our website may use cookies and similar technologies to enhance user experience and collect usage data. You can manage your cookie preferences through your browser settings.


9. Third-Party Links
Our website may include links to third-party websites. We are not responsible for the privacy practices of these websites and encourage you to review their policies.


10. Updates to This Privacy Policy
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our website.


11. Contact Us
If you have any questions about this privacy policy or how your data is handled, please contact us:


Amplify Agency Ltd.
Email: hello@amplifyagency.ie
Phone: +353872458046